Module 9: The Price Puzzle: What Drives the Market Class 8th Social Science (Understanding society India & Beyond) NCERT Solution

NCERT Class 9 SST | Chapter 9 – The Price Puzzle | Solutions
NCERT · Understanding Society: India and Beyond · Grade 9

Chapter 9 — The Price Puzzle: What Drives the Market

Complete step-wise solutions · In-text activities + Exercise questions  |  @edugrown

Part A · In-text Questions & Activities

Let’s Explore · My demand schedule
Create your own demand schedule for buying notebooks at different prices. At what price would you buy the most? At what price would you stop buying altogether? Also ask your family whether they ever postponed or advanced a purchase because of expected price changes.
✔ Answer (sample)
Price of one notebook (₹)Quantity I would buy
₹900 (too costly — I stop buying altogether)
₹602 notebooks
₹404 notebooks
₹208 notebooks (I buy the most)

Reason for my choices: This follows the Law of Demand — at a low price my pocket money buys more, so I stock up for the whole term; at a very high price a notebook is no longer worth it to me, and I switch to a cheaper substitute (loose sheets or a smaller notebook). My willingness is also limited by my purchasing power.

Family experience (example): My parents postponed buying a refrigerator in October expecting Diwali festival discounts (expected price fall → present demand postponed), but they advanced the purchase of cooking oil when news suggested prices would rise next month (expected price rise → buy now). This shows how future price expectations change today’s demand even before prices actually change.

Let’s Explore · What changes supply?
What happens to the supply of a product when there is a change in input costs, discovery of an alternate input, depletion of resources, change in weather, disaster, etc.? Discuss with examples.
✔ Answer
ChangeEffect on supplyExample
Rise in input costProduction becomes costlier → supply fallsCostlier fertiliser/diesel reduces the crop a farmer offers at each price.
Fall in input cost / alternate input discoveredCheaper production → supply risesSolar pumps replacing diesel pumps cut costs, so farmers supply more.
Depletion of resourcesRaw material scarce → supply fallsOverfishing shrinks future fish catch; groundwater overuse cuts crop supply.
Favourable weatherBumper output → supply risesA good monsoon raises the market supply of vegetables and grains.
Disaster (flood, drought, pandemic)Production/transport disrupted → supply falls sharplyFloods destroying onion crops cause onion supply to crash and prices to spike.

In short, anything that changes the cost or possibility of production shifts supply even when the product’s own price is unchanged.

Let’s Analyse · Plotting Table 9.3
Using data from Table 9.3, plot the demand and supply curves at ₹40, ₹100 and ₹150. Mark excess demand and excess supply, and think about how equilibrium is reached.
✔ Answer (step-wise)
1
Plot the points. Demand: (38, ₹40), (12, ₹100), (8, ₹150). Supply: (6, ₹40), (12, ₹100), (43, ₹150). Join them to get DD′ (downward) and SS′ (upward).
2
At ₹40 (below equilibrium): \( Q_d = 38,\; Q_s = 6 \Rightarrow \) excess demand \(= 38-6 = 32\) kg — a shortage.
3
At ₹150 (above equilibrium): \( Q_s = 43,\; Q_d = 8 \Rightarrow \) excess supply \(= 43-8 = 35\) kg — a surplus.
4
At ₹100: \( Q_d = Q_s = 12 \) kg — the curves intersect at E, the market equilibrium.
Demand and supply curves from Table 9.3 with excess demand and excess supply marked
Graph drawn from Table 9.3 — excess demand at ₹40, excess supply at ₹150, equilibrium E at (₹100, 12 kg)

How equilibrium is reached: At ₹40, buyers compete for scarce mangoes, so sellers raise the price; as price rises, demand falls and supply rises. At ₹150, unsold stock piles up, so sellers cut the price; as price falls, demand rises and supply falls. Both movements push the market towards ₹100, where it is “cleared” — neither shortage nor surplus.

Think About It · Frequently changing prices
Think of another real-life example (other than hotels) where prices change frequently, and explain why. Also: should we focus only on short-term gains, or think about long-term sustainability?
✔ Answer

Example — flight tickets (or app-cab rides): The same seat may cost ₹3,000 one day and ₹9,000 another. Airlines change fares many times a day depending on how fast seats are filling, days left before departure, festivals and holidays, competitors’ fares, fuel prices and past booking trends. Ride-hailing apps similarly use “surge pricing” — fares jump in rain or office hours when demand for cabs exceeds the cabs available, and fall when demand is low. In both cases, sellers continuously match price to changing demand against limited supply to earn maximum revenue.

Short-term gains vs sustainability: Chasing only short-term gains (fast fashion, overfishing, over-pumping groundwater) exhausts the very resources on which future supply depends. Falling future supply would push prices sharply up and shift the market equilibrium to a higher price and lower quantity — hurting everyone later. So producers and consumers should also value long-term sustainability, which keeps supply, prices and the equilibrium stable for future generations.

Think About It · Government fixing prices/wages
Have you seen or heard of the government fixing prices or wages (bus fares, medicines, minimum wages)? Share an example and why it was done.
✔ Answer (example)

Yes. Some real examples:

  • Medicine price ceilings: The government caps the prices of essential medicines (and capped sanitiser at ₹100 for 200 ml during COVID-19) so that life-saving goods stay affordable and sellers cannot overcharge in an emergency.
  • Bus/metro fares: State transport fares are fixed by the government so that daily travel remains within reach of ordinary and low-income commuters.
  • Minimum wages (price floor): The government fixes the lowest wage an employer may pay so that workers earn enough for their hard work and are not exploited.

Why it is done: Markets allocate goods by ability to pay; for essentials, the government intervenes to ensure fairness, equity and the welfare of vulnerable groups.

Don’t Miss Out · Sanitiser price cap
How do such price controls affect suppliers and consumers? Should such controls be in practice forever?
✔ Answer

Effect on consumers: The ₹100 cap protected consumers from hoarding and black-marketing — everyone could buy sanitiser at a fair price during the emergency.

Effect on suppliers: A ceiling squeezes profit margins; inefficient producers may exit, and if the cap is set too low, producers lose the incentive to supply, which can cause shortages. In this case, the assured demand still attracted many new companies, so supply expanded and prices settled at fair levels.

Should controls be permanent? No. Price controls are best used as temporary, emergency tools. If kept forever, they distort prices, reduce producer incentives, discourage innovation and investment, and can create permanent shortages and black markets. Once competition and normal supply return, the market mechanism usually keeps prices fair on its own, with the government stepping in only when markets fail.

Let’s Explore · Public goods around me
List two government-provided goods/services from your surroundings. For one of them: Who benefits? Why can’t a private company provide it? What happens if the government stops providing it?
✔ Answer (sample)

Two public goods around me: (1) Street lights, (2) Public roads. Let us take street lights:

  • Who benefits? Everyone — pedestrians, cyclists, drivers, shopkeepers, school children returning from tuition — whether or not they pay any specific fee. Safety at night improves for the whole neighbourhood.
  • Why can’t a private company provide it? No one can be excluded from using street light, so a company cannot charge each user; people would think “others will pay, I’ll enjoy it free” (the free-rider problem). Since it generates no direct profit, private firms will not supply it.
  • If the government stops providing it: Streets would be dark and unsafe at night — accidents, thefts and fear would rise; shops would close early; evening travel, especially for women, children and the elderly, would become difficult. This shows why such goods need government provision funded by taxes.
Let’s Recall · Democracy and market intervention
How should a democratic government decide when and how much to intervene in markets? Whose voices should it consider — consumers, producers, workers, or others? Why?
✔ Answer

When and how much to intervene: A democratic government should intervene mainly when markets fail or produce unfair outcomes — when essentials like medicines and food become unaffordable, when monopolies overcharge or restrict supply, when workers are underpaid, or when public goods would otherwise not be provided. The intervention should be evidence-based, transparent and proportionate — enough to protect welfare, but not so heavy that it distorts prices, burdens small businesses or kills innovation. Controls used for emergencies should be reviewed and withdrawn when normalcy returns.

Whose voices? All stakeholders — consumers (affordability and quality), producers and small businesses (fair returns and ease of doing business), workers (fair wages and safe conditions), and also vulnerable and low-income groups who are affected most but heard least. Because a democratic government is accountable to all the people, listening to every side helps it balance welfare with efficiency and make decisions in the broader public interest, not for any one powerful group.

Part B · Exercise — Questions & Activities

Question 1
“An increase in income always leads to a rise in demand for goods.” Defend or refute, giving reasons.
✔ Answer
REFUTE — the statement is not always true
  • Generally true for most (normal) goods: Higher income raises purchasing power and confidence to spend, so quantity demanded of many goods rises even at the same prices — this is why the statement seems correct.
  • But not “always”: With higher income, people often switch to better-quality products — demand for coarse grains, second-hand clothes, or budget phones may actually fall as families upgrade to premium alternatives.
  • Tastes and preferences matter: If a person does not like a product (Srivalli won’t buy oranges however rich she becomes), extra income creates no demand for it.
  • Needs get saturated: Demand for items like salt, matchboxes or toothpaste barely changes with income — a richer family does not eat more salt.
  • Diminishing marginal utility: Beyond a point, additional units give less satisfaction, so demand does not keep rising with income.

Conclusion: Income is an important determinant of demand, but the effect depends on the type of good, tastes, and saturation — hence “always” makes the statement incorrect.

Question 2
If petrol prices double, what happens to — (a) demand for diesel cars, (b) electric cars, (c) car accessories, (d) public transport?
✔ Answer
ItemEffectReason (related-goods logic)
(a) Diesel carsDemand risesDiesel cars are a substitute for petrol cars; when running a petrol car becomes costlier, buyers shift to the relatively cheaper alternative.
(b) Electric carsDemand rises ⬆ (even more)EVs are also substitutes and need no petrol at all, so costly fuel makes them far more attractive.
(c) Car accessoriesDemand fallsAccessories are complementary to (petrol) car use; as people buy and drive petrol cars less, the demand for their accessories also falls.
(d) Public transportDemand risesBuses/metro are a substitute for travelling in one’s own petrol vehicle; costlier petrol pushes commuters towards cheaper public transport.
Question 3
A farmer installs drip irrigation, reducing water use by 40% and increasing yield by 30%. How does this affect — (a) his cost of production, (b) his willingness to supply at different prices, (c) overall market supply if many farmers adopt it?
✔ Answer (step-wise)
a
Cost of production falls. Less water and less manual labour are needed while output rises 30%, so the cost per unit of crop decreases significantly — the same input now produces more.
b
Willingness to supply rises at every price. Lower cost means higher profitability at each price, so the farmer offers more quantity at every given price — his individual supply curve shifts to the right (this is the “technology” determinant of supply).
c
Market supply expands. If many farmers adopt drip irrigation, individual increases add up: the market supply curve shifts right. With demand unchanged, the increased supply tends to lower the market price and raise the equilibrium quantity — benefiting consumers, while farmers still gain through lower costs and larger output.
Question 4
During online festival sales, prices of many products are very low. Using demand and supply, explain why sellers sell so cheap. What happens to equilibrium when price is lowered? Does this benefit only consumers or sellers too?
✔ Answer

Why sellers cut prices: By the Law of Demand, a lower price sharply raises quantity demanded — festival discounts convert lakhs of hesitant buyers into actual buyers. Sellers also want to clear old stock before new models arrive, beat competitors’ prices, and match the festive-season spike in demand (seasonality). Selling a much larger volume at a small margin can earn more total revenue than a small volume at a high margin.

Effect on equilibrium: When price is set below the earlier equilibrium, quantity demanded exceeds quantity supplied at that price, creating excess demand — this is why sale items go “out of stock” within minutes. Sellers respond by pushing in more supply for the sale; the market moves to a new equilibrium at a lower price and much larger quantity for the sale period.

Who benefits? Both. Consumers get products cheaper (higher value for money). Sellers benefit through massive sales volumes, higher total revenue, stock clearance (saving storage costs), new customers, and economies of large-scale selling. That is exactly why platforms voluntarily run such sales every year.

Question 5
The government sets a maximum sale price for an essential vaccine below the market-driven price. What is likely to happen? (a) Surplus (b) Shortage (c) No effect (d) Fall in demand
✔ Answer
Correct option: (b) Shortage
1
A maximum price fixed below the equilibrium is a price ceiling.
2
At this artificially low price, the vaccine becomes affordable to many more people, so quantity demanded rises.
3
But producers earn less per dose, so their incentive to produce weakens and quantity supplied falls.
4
Hence \( Q_d > Q_s \) → excess demand, i.e., a shortage. Queues, waiting lists, and even hoarding/black-marketing can appear unless the government also boosts supply (e.g., subsidising producers or producing it publicly).
Question 6
Higher taxes are levied on tobacco and alcohol to promote healthier choices. Find other goods where price controls have been set, and the reasons for them.
✔ Answer
Good/ServiceType of controlReason
Essential medicinesPrice ceiling (maximum retail price fixed)Keep life-saving drugs affordable; prevent overcharging of patients.
Sanitisers & masks (COVID-19)Price cap under the Essential Commodities Act, 1955Stop hoarding and black-marketing during the emergency.
Foodgrains (wheat, paddy, etc.)Minimum Support Price — a price floorGuarantee farmers a fair minimum return and protect them from price crashes.
LabourMinimum wages — a price floorEnsure workers earn enough for their work; prevent exploitation.
LPG/kerosene, fertilisersSubsidised/administered pricesMake cooking fuel and farm inputs affordable for poor households and farmers.
Bus/metro fares, electricity tariffsFares/tariffs fixed by regulatorsKeep essential daily services within the reach of common people.

Common reason: All these controls aim at fairness and equity — protecting consumers, farmers and workers where the free market alone might make essentials unaffordable or returns unfairly low. (Tobacco/alcohol taxes work in the opposite direction — deliberately raising price to discourage harmful consumption.)

Question 7
Can excessive government regulation hurt markets? Explain with suitable examples.
✔ Answer

Yes. Regulation is needed when markets are unfair, but excessive intervention has adverse effects:

  1. Price distortions and weak producer incentives: If the government fixes wheat’s maximum price at ₹20/kg when the market price would be ₹30/kg, farmers earn less than a free market would give, so they grow less — leading to reduced production and shortages.
  2. Compliance burdens: Too many licenses, permits and clearances hurt small businesses. A small restaurant needing separate food-safety, fire-safety, pollution and local permissions may never open — this hampers the ease of doing business and discourages entrepreneurs.
  3. Discourages innovation and investment: Heavy price controls reduce the incentive to invest in better seeds, irrigation or technology, because adequate returns cannot be earned — cutting long-term productivity and output.

Conclusion: Government intervention should be a careful balance — enough to correct market failures and protect the vulnerable, but light enough to keep prices meaningful and businesses willing to produce, invest and innovate.

Question 8
For the given guava prices, write how much you and three friends would buy, complete the table, and draw a graph for each person plus one for the total quantity.
✔ Answer (sample survey)
PriceYouFriend 1Friend 2Friend 3Total (market demand)
₹100/kg1 kg2 kg0 kg1 kg4 kg
₹80/kg2 kg3 kg1 kg2 kg8 kg
₹50/kg4 kg5 kg3 kg3 kg15 kg
₹20/kg6 kg8 kg5 kg6 kg25 kg
\[ Q_{\text{Total}} \;=\; Q_{\text{You}} + Q_{F1} + Q_{F2} + Q_{F3} \quad\text{e.g., at ₹20: } 6+8+5+6 = 25 \text{ kg} \]
Individual demand curves and total market demand curve for guava
Each person’s demand curve slopes downward (Law of Demand); the total curve is flatter because it adds everyone’s response

Observation: Every schedule obeys the Law of Demand — quantity bought rises as price falls. The total (market) demand curve, obtained by horizontally adding all individual demands, is flatter and more responsive than any single person’s curve.

Question 9
Visit the nearby vegetable market: (a) Who decides vegetable prices? (b) Why are prices sometimes too high and sometimes too low? (c) Why are tomatoes costly in the morning but cheaper by evening?
✔ Answer

(a) No single person or authority decides the prices. Each seller quotes a price, but competition among many sellers and bargaining by many buyers pushes prices toward the level where demand meets supply. So prices are decided by the interaction of demand and supply in the market, guided by the wholesale (mandi) rate at which sellers bought their stock.

(b) Because demand and supply keep changing: a bumper harvest or good monsoon floods the market with supply → prices crash; unseasonal rain, crop failure, transport disruption or hoarding shrinks supply → prices shoot up. Festivals and seasons also swing demand — so the same vegetable can be too costly in one month and too cheap in another.

(c) Yes. In the morning, vegetables are fresh and demand is at its peak (households and hotels buy early), so sellers charge a high price. By evening, the remaining tomatoes are less fresh and, being perishable, will spoil by the next day — unsold stock is a total loss. So sellers steadily reduce the price to clear their stock. Falling demand + urgency to sell perishable supply = lower evening prices. This is a daily, live example of demand–supply price adjustment.

Question 10
Categorise the pairs into substitute goods and complementary goods.
✔ Answer
PairCategoryWhy
(a) Movie ticket & popcornComplementaryConsumed together — costlier tickets reduce popcorn sales in cinema halls.
(b) Eraser & pencilComplementaryUsed together while writing/drawing.
(c) Laptop & computer (desktop)SubstituteEither can do the same work — buyers choose one in place of the other.
(d) Air conditioner & coolerSubstituteBoth provide cooling — a cheaper cooler replaces a costly AC.
(e) Notebook & penComplementaryUsed together for writing.
(f) Apple & bananaSubstituteIf apples get costly, people shift to bananas.
(g) Mobile & earphonesComplementaryEarphones are used along with the mobile.
Question 11
Fig. 9.8 shows demand curve DD′ and supply curve SS′. Answer parts (a) to (e) based on the figure.
Fig 9.8 demand and supply curves with points A, B, C, E, F
Fig. 9.8 (from textbook) — DD′ and SS′ with points A, B on the upper price line, C, F on the lower price line, and E at the intersection
✔ Answer

(a) Point E: E is the market equilibrium — the point where the demand curve DD′ intersects the supply curve SS′, so quantity demanded = quantity supplied. Here the market is “cleared”: there is neither a shortage nor a surplus, and there is no pressure on the price to change.

(b) Equilibrium price and quantity: Reading the dotted lines from E — equilibrium price = ₹250 (midway between ₹200 and ₹300 on the y-axis) and equilibrium quantity = 30 kg on the x-axis.

(c) Points A and B (upper dashed line, price ₹300 — above equilibrium): A on DD′ shows the small quantity buyers demand (≈ 24 kg) at this high price; B on SS′ shows the large quantity sellers supply (≈ 37 kg). Since \( Q_s > Q_d \), the horizontal gap A→B represents excess supply (a surplus) of roughly 12–13 kg — unsold stock at ₹300.

(d) Points C and F (lower dashed line, price ≈ ₹165 — below equilibrium): F on DD′ shows the large quantity demanded (≈ 43 kg) at this low price; C on SS′ shows the small quantity supplied (≈ 18 kg). Since \( Q_d > Q_s \), the gap C→F represents excess demand (a shortage) of roughly 25 kg.

(e) If the price stays at the lower line: With demand exceeding supply, buyers compete for the limited stock — some are willing to pay more, queues and quick stock-outs appear. In a free market this competition bids the price upward; as the price rises, quantity demanded falls and quantity supplied rises, and the market moves back towards the equilibrium E (₹250, 30 kg).

Question 12
Draw a market equilibrium graph using the given schedule (Price ₹10–₹50; Q.D. and Q.S. as in the table). (a) Plot both curves, (b) identify equilibrium price and quantity, (c) analyse what happens at ₹20 and ₹40.
✔ Answer (step-wise)
📌 Note: As printed, the Q.D. row rises with price, which contradicts the Law of Demand — the Q.D. and Q.S. rows have evidently been interchanged in the book. We therefore read demand as falling with price: Q.D. = 25, 20, 15, 10, 5 and Q.S. = 5, 10, 15, 20, 25 kg. (The equilibrium is the same either way.)
Price (₹)1020304050
Q.D. (kg)252015105
Q.S. (kg)510152025
a
Plot: Take quantity on the x-axis and price on the y-axis. Join the demand points to get the downward-sloping DD′ and the supply points to get the upward-sloping SS′ (graph below).
b
Equilibrium: The curves intersect where \( Q_d = Q_s = 15 \) kg, at price ₹30. \[ \textbf{Equilibrium price} = ₹30, \qquad \textbf{Equilibrium quantity} = 15\ \text{kg} \]
c
At ₹20 (below equilibrium): \( Q_d = 20,\ Q_s = 10 \Rightarrow \) excess demand \(= 20-10 = 10\) kg — a shortage; buyers compete and push the price up towards ₹30.

At ₹40 (above equilibrium): \( Q_s = 20,\ Q_d = 10 \Rightarrow \) excess supply \(= 20-10 = 10\) kg — a surplus; unsold stock forces sellers to cut the price down towards ₹30. Both cases show how a free market self-corrects back to equilibrium.
Market equilibrium graph for Question 12 with shortage at ₹20 and surplus at ₹40 marked
Question 12 — equilibrium E at (15 kg, ₹30); shortage at ₹20 and surplus at ₹40 marked on the graph

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